- November 25, 2013
As Chris Anderson provocatively argued in this article, mobile traffic has surpassed PC traffic: this means that designing a good mobile User Experience has become crucial for the success of any digital project.
I designed several smartphone native apps and Web apps for both big brands and little start-ups. I’m used to consider this device’s weaknesses (small vertical screen, no rollover allowed, minimal menus…) as opportunities for designing the fluidest and quickest User Experience ever possible.
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